Explore! Awesome South African Artists

Client: Jacana
|
Period: 2018-2019

Publishing

Arts, culture & heritage

01 — The sneak-peek

South Africa's art stars, sized for small hands

Explore! Awesome South African Artists is a children's book introducing young readers to the country's finest living contemporary artists and curators. BBA Liminal designed the book, its artist-by-artist typography and a set of interactive bookmarks — making a serious art canon something a child can hold and play with.

02 — The liminal moment

South Africa's contemporary art is world-class, but it mostly lives where children rarely go: galleries, auctions, art fairs. Dr Cobi Labuschagne wrote Explore! Awesome South African Artists to change that — a literary treat introducing young readers to artists and curators including Lady Skollie, William Kentridge, Nandipha Mntambo, Athi-Patra Ruga, Penny Siopis, Banele Khoza, Zander Blom and Dr Same Mdluli, published by Jacana.

BBA Liminal was asked to design the book and bring it to life: its layout, a typographic system, and a set of interactive bookmarks. The brief was publication design. The deeper task was access of a different kind — making living artists and their work legible, inviting and genuinely fun for a child, without flattening the art that made them worth meeting.

03 — The transformation

A typeface for every artist. We designed all 36 featured artists' names in a style drawn from their own work, and built a series of typographic chapter headings to match. Each artist arrives in their own visual voice — the language of graphic serialisation, made for browsing.

Bookmarks you can play with. We engineered and designed a set of six interactive bookmarks, illustrated by Lauren Mulligan, that turn the book into something to handle and return to, not only read. A small invitation to keep exploring.

Printed with care. We printed the book on Lenza Green, paper made from 100% recovered fibre and manufactured without chlorine bleaching, sponsored by our long-time collaborators Antalis. The making matched the message: art for the public good, produced responsibly.

04 — The craft

The language of graphic serialisation

Thirty-six artists' names set in the spirit of their own art, chapter headings to match, and six interactive bookmarks illustrated by Lauren Mulligan — a children's book printed on 100% recovered-fibre paper.

05 — The validation of purpose
36 artists' names styled from their work
100% recovered-fibre paper
6 interactive bookmarks

Typography

Publication & editorial design

01 — The sneak-peek

South Africa's art stars, sized for small hands

Explore! Awesome South African Artists is a children's book introducing young readers to the country's finest living contemporary artists and curators. BBA Liminal designed the book, its artist-by-artist typography and a set of interactive bookmarks — making a serious art canon something a child can hold and play with.

02 — The liminal moment

South Africa's contemporary art is world-class, but it mostly lives where children rarely go: galleries, auctions, art fairs. Dr Cobi Labuschagne wrote Explore! Awesome South African Artists to change that — a literary treat introducing young readers to artists and curators including Lady Skollie, William Kentridge, Nandipha Mntambo, Athi-Patra Ruga, Penny Siopis, Banele Khoza, Zander Blom and Dr Same Mdluli, published by Jacana.

BBA Liminal was asked to design the book and bring it to life: its layout, a typographic system, and a set of interactive bookmarks. The brief was publication design. The deeper task was access of a different kind — making living artists and their work legible, inviting and genuinely fun for a child, without flattening the art that made them worth meeting.

03 — The transformation

A typeface for every artist. We designed all 36 featured artists' names in a style drawn from their own work, and built a series of typographic chapter headings to match. Each artist arrives in their own visual voice — the language of graphic serialisation, made for browsing.

Bookmarks you can play with. We engineered and designed a set of six interactive bookmarks, illustrated by Lauren Mulligan, that turn the book into something to handle and return to, not only read. A small invitation to keep exploring.

Printed with care. We printed the book on Lenza Green, paper made from 100% recovered fibre and manufactured without chlorine bleaching, sponsored by our long-time collaborators Antalis. The making matched the message: art for the public good, produced responsibly.

04 — The craft

The language of graphic serialisation

Thirty-six artists' names set in the spirit of their own art, chapter headings to match, and six interactive bookmarks illustrated by Lauren Mulligan — a children's book printed on 100% recovered-fibre paper.

05 — The validation of purpose
36 artists' names styled from their work
100% recovered-fibre paper
6 interactive bookmarks

Strategic brand and communications practice.

Working at the thresholds of strategy, culture, and systems.

Breinstorm Brand Architects, Mesh Club,
Trumpet Building,
21 Keyes Ave, Rosebank



Tel: 010 594 5544

Strategic brand and communications practice.

Working at the thresholds of strategy, culture, and systems.

Breinstorm Brand Architects, Mesh Club,
Trumpet Building,
21 Keyes Ave, Rosebank



Tel: 010 594 5544